Others show your painting in a pretty, sterile 3D room. We show your painting, at the exact size, on your buyer's actual wall.
TrueToScale is a point-of-sale conversion engine running directly in the browser—desktop, tablet, and phone—with nothing to install. Competitors like Canvy and Mocklio are social media marketing tools selling generic stock rooms. AR tools are heavy phone apps. The difference is verifiable scale, corner perspective correction, and giving the buyer the confidence they need to actually check out.
✓ full support — missing or weak
| Feature | TrueToScale | Canvy / Mocklio | AR Apps (ArtPlacer) |
|---|---|---|---|
| Sales & Presentation | |||
| Primary Use Case | Closing sales in buyer's space | Social media marketing | Walk-around previews |
| Uses Buyer's Actual Room Photo | Yes (Standard) | No (Generic Stock) | Live Camera Only |
| Multi-Artwork / Gallery Walls | Yes | Limited | Usually 1 piece |
| Engineering & Friction | |||
| 1:1 Scale Calibration | Yes (Mathematical) | Eyeballed | Often drifts on blank walls |
| Corner Perspective Correction | Yes (4-point) | No | Device reliant |
| User Friction | Zero (Browser based) | Low | High (App install needed) |
Generating pretty mockups for Instagram is a solved problem. If you just want to make a generic Pinterest post, there are dozens of tools.
If you want a tool that eliminates the buyer's spatial hesitation—"Will this fit above my sofa?"—you need measured scale, perspective control, and zero app-install friction. That is what TrueToScale is engineered to do.
Because your buyers do not live in mid-century modern stock templates. When a serious collector is hovering over the "Buy" button, a mockup of an apartment in Copenhagen does not help them. They need to see the art in their actual space to validate the purchase.
AR introduces massive friction. Buyers often have to download a native app, grant camera permissions, and struggle with the artwork floating or drifting on blank walls. TrueToScale uses a standard 2D photograph directly in their browser—no downloads, no drifting.
Give your buyers the confidence they need.
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